What’s so Special about Partnering

with Special Olympics Maryland?

Partnering with Special Olympics Maryland speaks directly to the millions of Maryland residents who care deeply about helping people with intellectual disabilities improve their opportunities.  In return, these residents will demonstrate their passion for this cause through their purchasing decisions.

Each sponsorship package with SOMD includes guaranteed reach of the local media, the goodwill and positive imagery of cause marketing, the significance of grassroots partnerships, plus all the benefits of sports ties with pure athletic competition.  Special Olympics Maryland offers the opportunity to further customize a sponsorship package in order to maximize your company’s existing marketing goals.

Here are some more reasons to “Inspire Greatness” with SOMD…

Universal Impact - Between athletes, donors and volunteers, Special Olympics touches the lives of one in every six families in America.

Heroic Athletes - Nothing matches the courage, pride and pure human excellence that Special Olympic athletes – children and adults with intellectual disabilities - so naturally define. They display the skill, courage and determination that leave spectators speechless.

Vast Recognition - Special Olympics, the world’s largest amateur sports organization with nearly one million athletes and 250 thousand coaches in 140 countries, enjoys a whopping 95 percent recognition rate in America.

Unrivaled Favorability - Named “the most credible charity in America” by the Chronicle of Philanthropy, compared to other national and international charities and certified by the Maryland Association of Nonprofit Organizations with its “Standards of Excellence” seal (one of seven nonprofits chosen out of 915 member organizations)

Overwhelming Support - Special Olympics has a loyal army of more than five million donors and 500,000 volunteers in the U.S. 

Out pulls the Olympics - Consumer purchasing intent for products affiliating with Special Olympics is more than double that of the Super Bowl and 47 percent greater than the Olympic Games.

Full Promotional Rights - Royalty-free use of the high-impact Special Olympics Maryland logo on advertising, packaging and promotions, communicating your commitment to social and community responsibility.

Targeted Interaction - To help you and your company build an affinity with your customers and drive sales, when applicable you’ll receive on-site sampling, display and sales opportunities at all Special Olympics Maryland events reaching 20,000+ people.

Turn-Key Partnerships - Special Olympics Maryland is a leader in planning and   executing sponsorship and cause-related marketing programs. You’ll be assigned one high-level contact to serve as your liaison with the entire Special Olympics Maryland network.